Financial Planning for Startups: A Founder's Survival Guide
Cash flow management, burn rate tracking, and runway planning — the financial fundamentals every startup founder needs.
More startups die from running out of cash than from building the wrong product. Financial planning is not glamorous, but it is existential.
The Essentials
- Burn rate — How much cash you spend monthly (gross and net)
- Runway — Months of cash remaining at current burn rate
- Cash flow forecast — Projected income vs expenses for the next 12 months
- Unit economics — Revenue and cost per customer to validate your model
- Contingency — Always keep 3 months of expenses as buffer
TrueValue Accounting module tracks all of these automatically when you process invoices and expenses through the platform.
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